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Client work · Cloud & Growth

Saffron — a festive sell-out

Saffron & Co · Gifting · 2026

Saffron — a festive sell-out view 1

A campaign microsite plus 14 A/B tests on the funnel in the run-up to Diwali.

The design craft

Gift finder quiz, festive art direction, urgency done tastefully.

The production craft

Heatmap-led fixes, checkout extension for gift notes, sticky mobile add-to-cart.

Delivered

Funnel audit

14 A/B tests

Gift finder quiz

Email series

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